On-Page vs Off-Page SEO: Defining the Similarities and Differences
Small business or large enterprise, local startup or global brand — search engine optimisation matters to all types of businesses. It’s particularly important that your SEO strategy is Google algorithm-friendly …
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3 Advanced SEO Techniques to Boost Your Search Traffic this 2021
More and more companies have started investing in search engine optimisation to strengthen their presence online. This means that many brands are quickly learning SEO basics and best practices to …
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5 Ways to Improve Your SEO Ranking on Google
Only 5.7 percent of pages are lucky enough to rank in Google’s Top10 within a year, and it takes an average of 2–6 months for a website to rank in …
What is a Backlink in SEO and How Can It Help You?
With platforms like WordPress being readily available and simple to use, creating a website and starting a blog has never been easier. However, once it’s up and running, your next …
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How SEO and Content Marketing Work Together
According to 84 per cent of businesses, search engine optimisation (SEO) remains the most effective content marketing strategy. So, it’s important to take into consideration how content marketing and SEO …
Step-By-Step Guide: How to Do Keyword Research for SEO
For a better understanding of what keyword research is, you first have to learn what keywords are all about.In general, a keyword is a word or phrase that an Internet …
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Yes, TV Advertising Still Drives Results in 2021. Here’s Why.
Before the era of smartphones and the internet, television was the most prevalent marketing medium, surpassing radio, newspapers and other traditional media. This continued for some time until the digital …
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How Long Does SEO Take? 3 Things You Need to See Results
“How long does SEO take to show results?” is a common question among brands that are only starting to get serious about their digital presence. Because they typically have a …
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What Are Different Types of SEO Backlinks?
Backlinks, or inbound links are links from a website to another website’s page. Major search engines like Google consider backlinks as “votes” for a specific page. Pages that have a …
Get Better Rankings: A Local SEO Checklist for 2021
While the pandemic has skyrocketed internet usage, it has also caused a drop in search traffic to corporate websites in several industries. Does this imply that SEO is now ineffective …
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How Radio Advertising Helps SMBs Amplify Local Presence
In the age of digital marketing, mediums like newspapers, radio and cable television are expected to become obsolete sooner or later. Even before the COVID-19 pandemic, consumers had been quick …
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What are the Key Differences of WooCommerce vs Shopify?
WooCommerce and Shopify are two of the most famous names in e-commerce. Despite the COVID-19 pandemic, Shopify generated $307 billion in economic activity in 2020. WooCommerce, on the other hand, …
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